Product/Service Management and Product Life Cycle

Obtaining or developing new products

Maintaining and monitoring existing products

Improving a product or service mix in response to market opportunities

Allows you to hire relatives even if they are not qualified

Eliminating weak products

A tangible object

the answer to a multiplication problem

the result of marketing efforts

an intangible activity

a tangible item

something that only experienced people can provide

an intangible activity performed by people

a process of taking a product to market

Growth

Introduction

Maturity

Decline

Introduction

Decline

Growth

Maturity

Decline

Introduction

Maturity

Growth

Decline

Introduction

Growth

Maturity

During the research stage

During the growth stage

At the beginning of the maturity stage

During the decline stage

Toward the leveling off of the maturity stage