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Debranding Trends and Logo Evolution

Debranding Trends and Logo Evolution

Assessment

Interactive Video

•

Design

•

9th - 10th Grade

•

Practice Problem

•

Hard

Created by

Sheri Burrell

FREE Resource

15 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What trend have some of the world's biggest companies followed in recent years regarding their logos?

Adding more depth and detail

Discarding depth and detail to debrand

Making their logos more complex

Incorporating 3D elements

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How did the Pringles mascot, Julius Pringle, change during its flattening makeover?

Gained a beard and glasses

Shaved head, dyed mustache, dilated eyes, new eyebrow

Added a hat and a monocle

Became a full-body cartoon character

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is identified as the most immediate force driving the trend of logo debranding?

The need for more vibrant colors

The pressure of mobile-first design

A desire for historical accuracy

The influence of traditional print media

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What does "pixel pressure" typically lead to in logo design?

A return to a 2D look

More intricate 3D designs

Increased use of gradients and shadows

Larger, more detailed logos

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What happened to logo design after computers took over, leading to a return to 2D?

Design became more minimalist

Design inflation spiraled out of control

Logos became universally standardized

Designers focused solely on typography

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What can the ability to add complex visual effects like rounded corners, drop shadows, and custom gradients easily do to a creative brief?

Enhance its clarity

Simplify its execution

Overpower it

Reduce production costs

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Many recent debrands represent a return to what state after a period of "software-abetted intoxication"?

Complexity

Playfulness

Sobriety

Flamboyance

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