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Consumer Behavior Quiz

Authored by Smita Bagai

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University

Used 2+ times

Consumer Behavior Quiz
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22 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Any individual who purchases goods and services from the market for his/her end-use is called a..................

Customer

Purchaser

Consumer

All these

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

The buying process starts when the buyer recognizes a _____

Product or Service

Shop or Market

Need or Problem

Money or Status

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

If performance meets consumer expectations, the consumer is _________.

Satisfied

Dissatisfied

Delighted

Happy

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Second stage in the Consumer Decision Making model is ______

Need

Information Search

Evaluation of alternatives

Purchase

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

The customer or consumer is __________when actual performance exceeds the expected performance of the product.

Happy

Satisfied

Disatisfied

Delighted

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Parents buy toys or gifts for their children. This act is considered as _______ in the buying process.

Buyer

Decider

Maintainer

All of the above

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

When goods and services are purchased for use in the production or assembling of products that are sold and supplied to others is known as ______

Individual Buyer Behaviour

Business Buyer Behaviour

Consumer Buyer Behaviour

Secondary Buyer Behaviour

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