
Consumer Behavior Quiz
Authored by Smita Bagai
Design
University
Used 2+ times

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22 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Any individual who purchases goods and services from the market for his/her end-use is called a..................
Customer
Purchaser
Consumer
All these
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
The buying process starts when the buyer recognizes a _____
Product or Service
Shop or Market
Need or Problem
Money or Status
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
If performance meets consumer expectations, the consumer is _________.
Satisfied
Dissatisfied
Delighted
Happy
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Second stage in the Consumer Decision Making model is ______
Need
Information Search
Evaluation of alternatives
Purchase
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
The customer or consumer is __________when actual performance exceeds the expected performance of the product.
Happy
Satisfied
Disatisfied
Delighted
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Parents buy toys or gifts for their children. This act is considered as _______ in the buying process.
Buyer
Decider
Maintainer
All of the above
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
When goods and services are purchased for use in the production or assembling of products that are sold and supplied to others is known as ______
Individual Buyer Behaviour
Business Buyer Behaviour
Consumer Buyer Behaviour
Secondary Buyer Behaviour
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