Evaluation Optimisation de la relation clients
Authored by Jeremy Bouafia
Business
Vocational training
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20 questions
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1.
MULTIPLE SELECT QUESTION
45 sec • 1 pt
Cocher les différents types de clients que rencontre une entreprise ?
B to M
B to G
B to N
B to C
2.
OPEN ENDED QUESTION
3 mins • 1 pt
Lister les étapes de la vente (dans l'ordre)
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3.
OPEN ENDED QUESTION
3 mins • 1 pt
Définir la segmentation ?
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OFF
4.
OPEN ENDED QUESTION
3 mins • 1 pt
Donner 3 objectifs de la segmentation ?
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OFF
5.
MULTIPLE SELECT QUESTION
45 sec • 1 pt
Parmi ses critères lesquels sont démographiques ?
Ville
Fréquence d'achat
âge
Revenu
6.
FILL IN THE BLANKS QUESTION
1 min • 1 pt
La ville et la région sont des exemples de critère de segmentation
(a)
7.
OPEN ENDED QUESTION
3 mins • 1 pt
Donner 4 exemples de critères segmentations comportementaux ?
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OFF
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