unit 8

1. .........is any effort to gather information about what customers want or need.

2. The length of time people continue to buy a product is called a “product ..............”.

3. When informing about products and persuading customers to buy, you are trying to ............. the products.

4. The percentage of sales a company or a product has in a region is its market .........

5. Sales .............. show how much a company has sold over a certain period of time.

6. .............. is how much a company thinks it will sell in a period.

7. The amount of money available for advertising of a business in a period is ..............

8. A business which gives companies advice on advertising and making ads is called ..............

9...............is the ranking of a company or brand against its competitors in terms of its sales.

10. A term used to talk about where and how people buy things is ..............