Mass Media Quiz
Authored by David Connor
Journalism
11th Grade
Used 3+ times
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10 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What are examples of broadcasting media?
Magazines and newspapers
Radio and television
Social media and websites
Digital media and video
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which category does a magazine belong to?
Broadcasting
Online
Digital
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which social media site has the most users?
Telegram
YouTube
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Who is known as the 'godfather of public relations'?
Edward Bernays
Sigmund Freud
Walter Lippmann
Ivy Lee
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
In which decade did Edward Bernays develop many of his ideas for marketing via mass media?
1910s
1920s
1940s
1950s
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is the primary focus of the 'Product' aspect in the 4 Ps of marketing?
Promotion
Place
Price
Product features and benefits
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which of the following is NOT a focus of the 'Place' aspect in marketing?
Origin of production
Subscription models
Product pricing
Environmental concerns
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