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How much social media lingo do you know?

Authored by Diana Helferty

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University

Used 2+ times

How much social media lingo do you know?
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12 questions

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1.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

Media Image

In social media talk, a 'post' could refer to:

a photo or image

a meme

a video

a comment or question

ALL of these could be examples of posts

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

In social media, the term 'content' refers to:

anything a company or user gives to their audience (video, blog, live streams, photos, articles, etc)

anything a company or user shares with their audience that is popular (video, blog, live streams, photos, etc)

anything a company or user sends to their users directly via a messaging app.

3.

MULTIPLE SELECT QUESTION

20 sec • 1 pt

Media Image

In social media, more specific examples of content might be: (select ALL correct answers)

Behind the Scenes

a Did you Know?

Before and After

Tips and Tricks

4.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

Media Image

A 'caption' refers to:

the words associated with the post

a logo associated with the post

the brand persona

5.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

Media Image

What is a companies' purpose of using a #hashtag in a post?

  1. 1.To increase engagement and reach with users

  1. 2.To increase your following

3.To help users find content easier

Both 1 and 3

6.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

In social media, 'target audience' is very comparable to this:

the sellers of your product

a target market segment

mobile marketing apps

customer databases

7.

MULTIPLE CHOICE QUESTION

20 sec • Ungraded

Media Image

Agree or Disagree?

The way an individual uses Instagram is different than how Marriott uses Instagram.

Agree

Disagree

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