Internacional Marketing
Authored by Damian Guel
Business
1st - 3rd Grade
Used 4+ times
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11 questions
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1.
MULTIPLE CHOICE QUESTION
20 sec • 5 pts
Who says, "International marketing requieres continous change and improvement in products" ?
Michael Porter
Philip Lamp
Miguel del Río
Philip Kotler
2.
MULTIPLE CHOICE QUESTION
20 sec • 6 pts
The company exports products through independent intermediaries
Direct Export
Indirect Export
Indirect Marketing
Direct Invesment
3.
MULTIPLE CHOICE QUESTION
20 sec • 6 pts
The company manages its own exports
Indirect Export
Direct Export
Marketing
Direct Quality
4.
MULTIPLE CHOICE QUESTION
20 sec • 10 pts
Is an easy way to participate in the foreing market
Investments
Policys
Licenses
Promotions
5.
MULTIPLE CHOICE QUESTION
20 sec • 6 pts
Is a way to increase investment and risk to enter the foreing market
Direct Investment
Direct Export
Direct Promotion
Investment
6.
MULTIPLE CHOICE QUESTION
20 sec • 8 pts
Which company did we use for the example of Direct Investment?
Nestle
Coca cola
Marinela
Bimbo
7.
MULTIPLE CHOICE QUESTION
10 sec • 6 pts
Whats the meaning of "S" in SMART ?
Standards
Specific
Spencer
Strategy
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