Entrepreneurship II - Objective 4.06 Vocabulary Quiz

A segment added to the end of a document; includes supporting information

A marketing strategy that involves offering several products for sale as one combined product

A company’s blueprint for success; shows how the business works now and how it is intended to work in the future; the written business model

The extent to which a product is available to purchase

The physical and social characteristics of the population

A business function that is responsible for moving, storing, locating, and/or transferring ownership of goods and services

The most important part of a company’s business or marketing plan because it gives an overview of the entire document; often used to determine whether it is worthwhile to read any further

A fact or characteristic of the product

An objective or want that you plan to fulfill; a statement that clearly describes a task to be accomplished

A marketing strategy intended to increase market share or sales