Marketing mix
Authored by Alf Pint
Business
12th Grade
Used 46+ times
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12 questions
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1.
MULTIPLE CHOICE QUESTION
10 sec • 1 pt
A social trend affecting promotion
visual marketing
virtual marketing
viral marketing
virus marketing
2.
MULTIPLE CHOICE QUESTION
20 sec • 1 pt
This product design focuses more on :
function
aesthetics
cost
3.
MULTIPLE CHOICE QUESTION
20 sec • 1 pt
Another word for PLACE
direction
dissection
distribution
divestment
4.
MULTIPLE CHOICE QUESTION
10 sec • 1 pt
Promotion carried out by the firm itself
above-the-line
below-the-line
5.
MULTIPLE CHOICE QUESTION
20 sec • 1 pt
Which brand ?
Mulberry
Gucci
Louis Vitton
Burberry
6.
MULTIPLE CHOICE QUESTION
20 sec • 1 pt
If demand is price inelastic, a price increase will
reduce total revenue
increase total revenue
7.
MULTIPLE CHOICE QUESTION
20 sec • 1 pt
image = cost-plus price strategy
image = predator price strategy
image = skimming price strategy
image = psychological price strategy
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