Search Header Logo

2. Outbound

Authored by Mercedes Tola

Business

1st Grade

Used 1+ times

2. Outbound
AI

AI Actions

Add similar questions

Adjust reading levels

Convert to real-world scenario

Translate activity

More...

    Content View

    Student View

10 questions

Show all answers

1.

MULTIPLE SELECT QUESTION

30 sec • 1 pt

SEM means…

Search Engine Management
Search Engine Marketing
Search Engine Mastering

2.

MULTIPLE SELECT QUESTION

30 sec • 1 pt

SEM is…

Cheaper than SEO
Free
Costly

3.

FILL IN THE BLANKS QUESTION

30 sec • 1 pt

Google Ads allow 3 types of SEM campaigns. Mention one.

(a)  

4.

FILL IN THE BLANKS QUESTION

30 sec • 1 pt

How are called the search terms that we want to exclude from a campaign?

(a)  

5.

MULTIPLE SELECT QUESTION

30 sec • 1 pt

What Match Type should we use to reach the widest possible audience?

Broad Match
Phrase Match
Exact Match

6.

MULTIPLE SELECT QUESTION

30 sec • 1 pt

When you add the plus “+” sign before a term in your keyword, you’re telling Google that the search query…

Could include that term
Must include that term
May include that term

7.

MULTIPLE SELECT QUESTION

30 sec • 1 pt

In a Phrase Match, the query can contain text before or after the keywords

True

False

Access all questions and much more by creating a free account

Create resources

Host any resource

Get auto-graded reports

Google

Continue with Google

Email

Continue with Email

Microsoft

Continue with Microsoft

or continue with

Facebook

Facebook

Apple

Apple

Others

Others

Already have an account?