Managing Sustainability - Week 8
Authored by Wail Gamil
Science
University
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15 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What does sustainable consumption mean according to UNEP (2010)?
Using goods and services without considering the environment
Meeting needs while reducing resource use, pollution, and waste
Buying only eco-labeled products
Reducing consumption to zero
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which of the following is NOT an option for sustainable consumption?
Replace conventional products with eco-friendly ones
Increase usage intensity to maximize value
Reduce or eliminate usage
Adopt lifestyle changes like vegetarian diets
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which consumer segment is described as environmental leaders and activists?
Sprouts
True Blue Greens
Green Back Greens
Grousers
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
The consumer group Sprouts is best described as:
Actively engaged environmental leaders
Fence-sitters who buy green only if convenient
Indifferent and disengaged from green issues
Leaders in green innovation
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which group is least likely to engage in sustainable behavior because they see indifference as mainstream?
True Blue Greens
Green Back Greens
Apathetics
Grousers
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Why did Lidl’s Fairtrade banana strategy fail in Germany and other markets?
Poor quality bananas
Price premium led to a decline in sales
Lack of supply chain partners
Overproduction of bananas
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What does the attitude–behavior gap refer to?
People acting sustainably even when they don’t care
People’s positive attitudes not leading to sustainable actions
A gap in marketing research on sustainability
Governments failing to enforce laws
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