
Promotion Quiz
Authored by CARDULLO EMILY
Life Skills
10th - 11th Grade
Used 40+ times

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21 questions
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1.
MULTIPLE CHOICE QUESTION
3 mins • 1 pt
Examples of direct mail include: catalogs, sales letters, and sales brochures.
2.
MULTIPLE CHOICE QUESTION
3 mins • 1 pt
As an advertising medium TV does NOT allow you to reach a large number of people.
3.
MULTIPLE CHOICE QUESTION
3 mins • 1 pt
The socioeconomic characteristics of a target market refers to a city, state, or country.
4.
MULTIPLE CHOICE QUESTION
3 mins • 1 pt
The demographic characteristics of a target market refers to gender, age group, or education level.
5.
MULTIPLE CHOICE QUESTION
3 mins • 1 pt
Which of the following is an essential criteria for an advertisement?
6.
MULTIPLE CHOICE QUESTION
3 mins • 1 pt
Advertising that aims to create a more favorable image of a company as a whole in the eyes of various stakeholders is called _______________ promotion.
7.
MULTIPLE CHOICE QUESTION
3 mins • 1 pt
Advertising medium that allows advertisers to take advantage of the user's demographic information and targets their ads based on this data:
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