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Marketing & Active Listening

Authored by Kevin Harris

Business

9th - 12th Grade

Used 151+ times

Marketing & Active Listening
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28 questions

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1.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

What are the 4 P's of marketing (aka marketing mix)?

production, product, promotion, prime

product, place, price, promotion

producing, pricing, promoting, preventing

photos, videos, radio, TV

2.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Creating, promoting and presenting a product to meet consumer wants or needs is called

marketing

sales

advantage

networking

3.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

The exchange of goods or services is

target

sales

marketing

none of these

4.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Making use of resources or a strategy that gives your organization a “leg up” on its competitors is known as

business

marketing

target marketing

competitive advantage

5.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

A group of customers which the business has decided to aim its marketing efforts and ultimately its merchandise is

bull market

network

target market

customers

6.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

A product must meet customer _____________ in order to be of value to the company.

A. wants

B. needs

C. price range (ability & willingness to pay)

A or B and C

7.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Where would a business like Red Lobster be least likely to locate?

large city on a main hwy

medium city in a business district

medium city in a mall

large city near Olive Garden & Longhorn’s

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