Know Your Options
Interactive Video
•
Business
•
9th - 12th Grade
•
Practice Problem
•
Hard
Troy Whitehurst
FREE Resource
19 questions
Show all answers
1.
SLIDE QUESTION
30 sec • Ungraded
2.
MATCH QUESTION
5 mins • 10 pts
Match the following
Behaviorgraphics
Gender
Demographics
Beliefs
Geographics
Nation
Demographics
Ethnicity/Race
Psychographics
Brand Loyalty
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Why is promotion considered an important part of the marketing mix?
Because it helps build awareness, increase demand, and highlight a product’s value.
Because it only focuses on selling products directly to customers.
Because it is only used for advertising on television.
Because it does not influence customer attitudes.
4.
SLIDE QUESTION
30 sec • Ungraded
5.
OPEN ENDED QUESTION
3 mins • 1 pt
How do promotional messages influence your daily decisions as a consumer?
Evaluate responses using AI:
OFF
6.
SLIDE QUESTION
30 sec • Ungraded
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which of the following best describes the main difference between secondary product promotion and institutional promotion?
Secondary product promotion focuses on a specific brand or product, while institutional promotion aims to create a positive image of the company.
Secondary product promotion is only used by beverage companies, while institutional promotion is used by all companies.
Institutional promotion is used to increase sales of a specific product, while secondary product promotion is used to inform the public about company values.
Secondary product promotion is illegal in some industries, while institutional promotion is always legal.
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