3.3 Lights, Music, Action C2.2
Presentation
•
English
•
10th Grade
•
Practice Problem
•
Hard
Fátima Madrid
Used 1+ times
FREE Resource
2 Slides • 5 Questions
1
GE C2.2 Fátima Madrid
2
What methods do retailers use to make products more appealing in shops or online?
What do you think multi-sensory marketing means?
3
Multiple Select
Clothing Store
You walk into a clothes shop.
The lights are low, there’s loud music playing, and there’s a strong perfume smell in the air.
How would you describe this experience?
energizing
disconcerting
compelling
maddening
4
Multiple Select
Café or Restaurant
You’re sitting in a café with soft lighting and slow background music.
The chairs are comfortable, and the smell of coffee and baked bread fills the room.
soothing
comforting
tempting
reassuring
5
Multiple Select
Online Shopping at Home
You’re shopping online late at night.
There’s no sound, no smell, and you’re just scrolling through images on your phone.
unstimulating
distracting
off-putting
reassuring
6
Match
Match the pairs of adjectives with their meaning
making you feel uneasy, nervous, or uncomfortable, because something feels strange or wrong
making it hard to focus or enjoy something, often causing you to lose interest or feel negative about it
making you feel more awake, active, or mentally alert
making you feel extremely angry or frustrated
so attractive or appealing that it is very difficult to say no
disconcerting / unsettling
distracting / off-putting
energizing / stimulating
infuriating / maddening
irresistible / compelling
disconcerting / unsettling
distracting / off-putting
energizing / stimulating
infuriating / maddening
irresistible / compelling
7
Match
Match the pairs of adjectives with their meaning
making you feel calm, safe, and less worried
creating strong emotions, excitement, or motivation
making you want to try, buy, or experience something
reassuring / comforting
rousing / stirring
tempting / enticing
reassuring / comforting
rousing / stirring
tempting / enticing
GE C2.2 Fátima Madrid
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