AOT Innovation day 2

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How might innovative ideas and solutions enhance
your everyday experiences at school? When you get
done with your writing open a google doc to make
notes and title it innovation day 2

Do Now

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Learning Objective: Write the objective
The SWBAT explain the innovator’s dilemma when
developing creative solutions.

DOL:
Given several scenarios, explain the innovator’s dilemma when
developing creative solutions 4 out of 5 times to show mastery.

Learning Objective & DOL

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As you recall, we learned that innovation means
to make changes or do something in a new way.

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In today’s lesson, we will learn about the
Innovator’s Dilemma and how innovation plays
a role in the decision making process.

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The definition of Innovator’s Dilemma is when
following a sustaining innovation path makes
sense in the short term but could be the reason a
business fails in the future.

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New Vocabulary: Write this down.
Sustaining Innovation:the dedicated effort to make
good products even better, ensuring the continued
satisfaction by gathering feedback from customers.
When you are done writing come up with a example
of a product that is always changing and share with
your thinking partner.

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New Vocabulary: Write this down.
Disruptive Innovation:A process where a product or service
starts by being used in basic ways for a smaller group of
people and then steadily expands to a larger audience,
eventually replacing existing competitors in the market. When
you are done writing come up with an example and share with
your thinking partner.

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In 1990 there was no video streaming, if you wanted to watch a
movie at home you had to physically go to a store call
Blockbusters to rent a video and bring back it to your home.
Question: How did innovation affect movie rentals?When you
are done writing come up with an example and share with your
thinking partner.

https://www.youtube.com/watch?v=26eQ3QpNB6Q&embeds_referring_euri=https%3A%2F%2Fdocs.google.com%2F&embeds_referring_origin=https%3A%2F%2Fdocs.google.com&source_ve_path=Mjg2NjY&feature=emb_logo

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Netflix disrupted the video rental industry by introducing a
subscription-based streaming service. This shift from physical
rentals to digital streaming transformed the way people consume
media and caused the closure of video rental stores.s

Question: Netflix an example of sustaining innovation or
disruptive innovation?

https://www.youtube.com/watch?v=pMZPTnWpaWk

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Your school’s band is selling tickets to the spring
concert. After reviewing results from a survey, they
decided to make adjustments to the concert by adding
more help backstage and incorporating pop music.

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How did the band use sustaining innovation?

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Question: How did the dance team shift from
traditional in person sales to a digital platform use
disruptive innovation?
The dance team at your school is selling chocolate
candy for their spring fundraiser. Instead of selling
chocolate candy in person, they have decided to use a
mobile app for online ordering and delivery. Talk over
your finding with your think partner

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Sweet Delights has been the top donut shop for years.
They have loyal customers and are well known for their
classic glazed donuts. Since opening,the owner noticed
that people have become more health-conscious.

What changes can Sweet Delights offers its customers
to avoid the Innovator’s dilemma?

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Innovator’s Dilemma: Task Cards Activity

Sasha is working a lemonade stand. After getting feedback from
customers, she has decided to use a better lemonade
dispenser and are experimenting with different lemonade flavors.

Question: Is this an example of sustaining innovation or
disruptive innovation?

Explain.

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Innovator’s Dilemma: Task Cards Activity

Glow & Whiff has been producing and selling candles made from
beeswax and soy for years. However they noticed that
a lot of consumers have taken an interest in wanting smart
products for their home.

Question: What can Glow & Whiff do to avoid the Innovator’s
Dilemma? Explain.

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Innovator’s Dilemma: Task Cards Activity

Pixelcraft Games is a gaming company that focuses on
adventure games. Recently the company has decided to
start creating a mixed-reality gaming experience that combines
virtual and augmented reality elements.

Question: Is this an example of sustaining innovation or
disruptive innovation?

Explain.

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Innovator’s Dilemma: Task Cards Activity
Awesome Desserts has been selling cookies and cakes for years.
Recently they noticed that a lot of consumers have
taken an interest in wanting vegan foods.

Question: What can Awesome Desserts do to avoid the
Innovator’s Dilemma? Explain.

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Image from Adobe Stock

Explain why is it important to understand the
innovator’s dilemma and its impact on
businesses?

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Given several scenarios,
explain the innovator’s
dilemma when
developing creative
solutions 4 out of 5
times to show mastery.

Demonstration of Learning