Learning Objectives:

• Develop presentations with clear, concise key messages that resonate with your audience.

• Apply digital tools to design visually appealing and engaging slides.

• Present with confidence and clarity, using effective vocal techniques, body language, and storytelling to connect with your audience.

• Adapt communication style to engage diverse audiences and handle Q&A sessions effectively.

Agenda: Foundations of an effective presentation

1. Key messages and audience engagement techniques (1 hour)

   1. Case study deconstruction: Analyse a successful presentation

      1. Understanding your audience

      2. Identifying key messages

      3. Identifying audience engagement techniques

   2. Group activity: Crafting key messages for your target audience

2. Principles of effective visual design (1 hour)

   1. Case Study Deconstruction: Good vs bad slides

   2. Best practices: Preattentive attributes and gestalt principles

​Case Study Deconstruction

​Analyze a successful presentation together, identifying key messages and audience engagement techniques.