What is Retailing?

Retailing consists of all the activities needed to sell goods and services to customers. Retailing is important as it helps to bring the products produced by manufacturers to customers.​

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Store retailing involves the sale of products from a permanent physical store. It can be grouped into five main types, depending on the characteristics of the store: specialty stores, department stores, convenience stores, supermarkets and hypermarkets​

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​sell a specific range of products and related items such as clothing, books and stationery, and medicine and toiletries.

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• ​sell a specific range of products

• have a distinct image

• offer personalised service and

• ​offer expert knowledge about the range of products.

​large retail stores that provide shoppers with a one-stop shopping experience by offering a wide variety of products. These stores are divided into sections known as departments, each of which displays a particular kind of product.

• ​occupy more than a floor;

• be located at major shopping centres;

• provide a wide variety of products from children's wear to kitchen appliances;​

• have staff with specific expertise in products in each department; and

• provide a range of ​after-sales services such as delivery, gift wrapping or clothing alteration.

Small, neighbourhood-based stores that usually open for long hours. Most convenience stores open 24 hours a day, 7 days a week. For the convenience of getting what they need easily, customers pay slightly higher prices for the items compared to each stores.​

• long operating hours

• a limited variety of basic, inexpensive and fast-moving products which include both food and non-food items

• be located in neighbourhoods, along busy roads or at petrol stations; and

• encourage self-service.

Are large stores that offer a wide selection of food ​and household items. These items are arranged on rows of shelves organised according to sections.

• sell a variety of food products such as fresh produce, canned good and dairy products.

• sell a range of household items

• offer competitive prices and

• encourage self-service​

Are extremely large stores that combine the features of supermarkets and department stores

• occupy extremely large store spaces

• sell an enormous range of products including a full range of groceries, household products, clothing and electrical appliances.

• offer competitive price

• ​use tall basic display racks arranged by section

• ​encourage self-service

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​Non-Store Retailing

E-retailing​

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Vending machines

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​Non-Store Retailing

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Pushcarts

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​Non-Store Retailing

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Pop-up retailing

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​Non-Store Retailing

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