MARKETING MIX
Presentation
•
Business
•
12th Grade
•
Medium
JOSEPHINE DINGLASAN
Used 13+ times
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9 Slides • 5 Questions
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MARKETING MIX
By JOSEPHINE DINGLASAN
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PRAYER
Let us put ourselves in a minute of prayer. Our loving Father, we praise and glorify Your name each day. We thank You for all the blessings especially the gift of life You showered us. |
Thank You for giving us the opportunity to learn in this time of global pandemic. Bless our classmates, teachers, and school that we may bring hope to our community. |
We humbly ask for your forgiveness to all our shortcomings and help us to be a better person. Grant us wisdom, peace of mind, and a pure heart to be a blessing to other people. |
Father, we are grateful that You are true to Your word that You are with us and will not leave us. |
May You continue to bless us with your grace and love. We ask all these through Christ our Lord, who live and reigns, forever and ever. Amen |
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TARGET OBJECTIVES
Define marketing mix.
Explain the importance of marketing mix.
Appreciated he essence of marketing mix in relation to marketing strategy.
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MARKETING
Marketing is the process of motivating or stimulating prospective clients to buy products or services. It involves a procedure by which organizations provide goods and services that customers find valuable and develop rapport or connection with customers in order to earn profit.
MARKETING = VALUE + PROCESS + MUTUAL SATISFACTION
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MARKETING MIX
Marketing Mix is a tool that can be used in coming up with the right combination of approaches that will encourage customers to buy good and services.
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IMPORTANCE OF MARKETING MIX
1. IT SERVES AS A GUIDE IN ENHANCING ONE'S
BUSINESS.
IT FACILITATES THE DEVELOPMENT OF A SOUND COMBINATION OF THE COMPONENTS.
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IMPORTANCE OF MARKETING MIX
3. IT PROVIDES BUSINESS WITH A GOOD SENSE OF DIFFERENTIATION.
IT SERVES AS A TOOL IN BATTLING WITH POSSIBLE BUSINESS GLITCHES OR CHALLENGES.
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MARKETING MIX is used to INFLUENCE customer's MINDS and DECISIONS.
Always remember the three BATTLES....
Battle of the Mind
Battle of the Heart
Battle of the Wallet
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Multiple Choice
Which of these statements about marketing mix next explains the given sentence? "It provides business with a good sense of differentiation".
The marketing mix helps in promoting a different unique product.
The marketing mix facilitates in developing a unique service that will be offered to the public.
Marketing mix provides a detailed picture of how one company differs from another in terms of the products being offered
Marketing mix can be used to determine how a company is similar with the others thereby coming up with a strategy.
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Multiple Choice
Which term involves the process of developing rapport or connection with customers in the hope of gaining profit?
Market
Marketing
Marketing Mix
Marketing Strategy
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Multiple Choice
Which of the following components is not included in the 4P's of Marketing?
Price
Place
Product
Positioning
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Multiple Choice
What is the standard marketing mix that has been used for many years by entrepreneurs?
4P's of Marketing
9P's of Marketing
10P's of Marketing
12P's of Marketing
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Multiple Choice
Which of these statements best explains the term marketing mix?
The marketing mix facilitates the transaction between buyer and seller.
The marketing mix is a process that provides an avenue for promotion and advertisement.
Marketing mix helps entrepreneurs in identifying the appropriate price for a particular product.
The marketing mix is a tool that company uses to influence their consumers to buy goods and services.
MARKETING MIX
By JOSEPHINE DINGLASAN
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