"To me, the ocean and making art are one in the same. ​An inherent expression of nature and freedom."

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​Erik Abel

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​Avoid doing too many new things at once.

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Ensure your business website is clean and easy to navigate.​

​​General

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​Choose an art style you can push in new directions but that remains recognizable.

​​Art

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​Create a contract that requires 50% upfront.

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Produce artworks for​ every customer budget.

​​Finance

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