ADVERTISEMENT​

​1. Definition

a) Advertisement is a public announcement commonly found in a newspaper, television, or internet advertising. Sometimes it is about a product / goods, service, or an event for sale.​

b) Advertising is a promotional activity which aims to sell a product or service to a target audience.​

c) Advertisement is usually abbreviated by the word Ad / Advert. ​

2. Text Structure

a) Visual

b) Logo/Picture

c) Headline d) Sub-headline (more detail than headline)

e) Body copy (more detail than Sub-headline)

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3. Functions/Purposes

a) To advertise product/goods or service.

b) To promote something.

c) To attract people to ….

d) To persuade people to …. e) To make people interested in ….

4. Kinds of Advertisement

a) Goods/Product

b) Service

c) Job Vacancy

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​We can identify advertisement with a table of analysis

By sri setya