
ESB Domain 2- SWOT
Presentation
•
Business
•
8th - 12th Grade
•
Easy
Carissa Mulford
Used 284+ times
FREE Resource
11 Slides • 14 Questions
1
ESB Domain 2- SWOT
By Miranda Cauldwell
2
Poll
Let's check understanding of SWOT
Please choose where you are today
4- Student can provide in-depth explanation regarding a company's SWOT analysis and recommend improvements
3- Student can complete a successful SWOT analysis of a company without prompt
2- Recognize and recall what a SWOT analysis is, and can identify the components of Strengths, Weaknesses, Opportunities, Threats with prompting
1- student has zero to little success recognizing and understanding the SWOT concept
3
a planning tool used to document a company's strengths, weaknesses, opportunities, and threats
analyzing can increase a company's competitive edge
SWOT analysis
4
5
6
What does your company do well at?
How do you exceed compared to competitors?
Internal resources (strong employees, research, etc)
Tangible assets (capital, technology, etc)
Strength
7
Areas your company is lacking
Limited resources
Financial Limitations
Weakness
8
Often financial based
Anything that can increase sales or grow your company
Opportunities
9
Anything that poses a risk to your company's success and growth
Competitors
Negative publicity
Environmental Changes
Threats
10
Multiple Choice
Which elements are INTERNAL (inside the business)?
opportunities and threats
strengths and weaknesses
strengths and opportunities
weaknesses and threats
11
Multiple Choice
Which elements are EXTERNAL (outside of the business)?
weaknesses and strengths
opportunities and strengths
opportunities and threats
strengths and weaknesses
12
Multiple Choice
By identifying areas under the weaknesses section how does this help you develop.
So that you can avoid them.
So that you can pretend they don't exist and ignore them
Use them to identify areas for development and focus on them.
By allowing other people to see them and use them against you.
13
Multiple Choice
A new competitor (a business selling similar products) has opened nearby
strengths
weakness
opportunity
threat
14
Multiple Choice
A good reputation among current clients is a (n)
strength
weakness
opportunity
threat
15
Multiple Choice
A new customer moving into the area is a(n)
strength
weakness
opportunity
threat
16
Multiple Choice
A lack of equipment or technology is primarily a(n)
strength.
weakness.
opportunity.
threat.
17
SWOT analysis for SpikeBall
18
High Margins
Utility Patent
Portable
High Purchase Orders
Strengths
Difficult to Master
Could be labeled as a toy
small target market
Weakness
Increased awareness in tournaments
Opportunities
Retail margins increasing cutting into profits
Other sports
Use of game: weather
Threats
19
With your partner, perform a SWOT analysis of Doorbot
20
Multiple Choice
Which of the following SWOT elements are internal factors for a business?
Opportunities and Threats
Strengths and Weaknesses
Strengths and Opportunities
Weaknesses and Threats
21
Multiple Choice
Which of the following is false regarding why a SWOT Analysis is used?
To build on the strengths of a business
To minimize the weaknesses of a business
To reduce opportunities available to a business
To counteract threats to a business
22
Multiple Choice
Which of the following could be a threat?
Changes in technology
A market vacated by an ineffective competitor
Location of your business
Lack of marketing expertise
23
Multiple Choice
A SWOT analysis looks at...
Internal factors
External factors
Both internal and external factors
No answers are correct
24
Multiple Choice
If you wanted to look at factors out of control of the business which may affect it, you would look at:
Strengths and weaknesses
Outsiders or threats
Strengths and threats
Opportunities and threats
25
Poll
Lets check back on your knowledge, after this lesson please choose where you are.
4- Student can provide in-depth explanation regarding a company's SWOT analysis and recommend improvements
3- Student can complete a successful SWOT analysis of a company without prompt
2- Recognize and recall what a SWOT analysis is, and can identify the components of Strengths, Weaknesses, Opportunities, Threats with prompting
1- student has zero to little success recognizing and understanding the SWOT concept
ESB Domain 2- SWOT
By Miranda Cauldwell
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