The Marketing Mix

What is not part of the marketing mix (the 4Ps)? Options: Product, Person, Price, Promotion

What is not linked to place? Options: Where the shop is, Where the materials are, What the product is

How does the consumer get the product? Options: Place, Price, Promotion, Sales strategy

When you see an advertisement for a store and decide to shop there, which element of the marketing mix has succeeded?

What does target market mean?

Which part of the four P's of marketing affects the location and transportation of the product? Options: Place, Planning, Pricing, Promotion

Product, price, place, and promotion make up the _____________________.

Which of the following best describes a target market? Options: Close competitors of a business, The people who buy a business's products, Groups that do not buy a business's products, The individuals at whom a business's marketing strategies are aimed

How potential customers will be told about a company's products, including the message, media selected, special offers and the timing of campaigns.

A ____________is anything offered to a market by the business to satisfy needs, could include physical products or intangible services.